Game Night - Distribution Research

The Next film I decided to look into was "Game Night". This movie is similar to our genre; it is classified as a dark comedy. In this movie, they are also having a game night and all hanging out until someone gets kidnapped. The target audience might be a little older then ours because it is rated R. This movie was directed with Warner Bros a big filming company. "Game Night" made a total of 117 million worldwide against only a 37 million dollar budget. It first appeared in theaters on February 23rd, 2018. Movies usually appear in theaters for 90 days and makeover 90% of its budget in its first three days. On May 4th it was available for purchase on online streams, such as Amazon Video and iTunes. Two weeks later "Game Night" appeared on DVD and Blue-ray release. For our film, we are going to start with a trailer and traditional distribution. This is where it will appear in theater for 90 days, then it will be available for purchase on DVD, Amazon Prime, and Netflix. These methods will allow us to target our main audience which is teenagers because they will be able to watch the film at home.